Qatar Airways leverages Google Cloud for premium customer experience

Qatar Airways leverages Google Cloud for premium customer experience

Qatar Airways and Google Cloud have collaborated to set out the airline’s intention to explore leveraging Google Cloud’s data analytics and artificial intelligence (AI) solutions to create superior customer experiences for its passengers.

The proposed collaboration with Google Cloud is intended to help bring deeper meaning to Qatar Airways’ customer data through the power of Google’s data analytics, AI and machine learning (ML) solutions, including BigQuery and Vertex AI. This, in turn, will enable the airline to enhance the travel experience for passengers, providing them with offerings personalized to their individual needs, travel trends, and past travel history.

In 2022, Qatar Airways carried 18.5 million passengers across 150 destinations worldwide. This large volume of passengers drives an abundance of structured and unstructured data to the airline’s digital transformation unit.

A.T Srinivasan

CIO – Qatar Airways “Qatar Airways is a highly respected aviation leader which has always set benchmarks with its globally recognized and award-winning customer service. Google Cloud brings us the opportunity to build elasticity and scalability on demand, as we increasingly look to leverage both structured and unstructured data to personalize customer and employee experience. We will also leverage Google’s highly secure and diverse set of Cloud service offerings for optimizing our airline