Advanced Media to launch Arabic edition of CINE digital filmmaking workshops in Riyadh

Advanced Media to launch Arabic edition of CINE digital filmmaking workshops in Riyadh

DUBAI: YouTube has unveiled several AI-powered tools, to be rolled out over the next year, to help creators enhance their content with videos or images.

The tools were showcased at the platform’s annual event “Made on YouTube” on Thursday.

“The creativity of content creators on YouTube across the Middle East and North Africa is truly inspiring and we’re excited to see how they will leverage YouTube’s new AI-powered features to continue pushing the boundaries of creative expression,” Tarek Amin, director of YouTube in MENA, told Arab News.

Since the launch of Shorts in 2020, the short-form content format has been capturing audiences’ attention, garnering over 70 billion daily views globally.

To make Shorts even more appealing for creators, YouTube announced the launch of Dream Screen, an experimental feature that allows creators to add AI-generated video or image backgrounds to their Shorts simply by typing an idea into a prompt.

“Given the mobile-first creator and audience for Shorts, it made sense for Dream Screen to start there,” a YouTube spokesperson told Arab News, adding that the feature would be developed further based on community feedback.

YouTube Studio will use generative AI to help creators brainstorm and come up with ideas based on audiences’ viewing habits and content