Dailyhunt MENA and SRMG join forces

Dailyhunt MENA and SRMG join forces

Dailyhunt MENA has teamed up with Saudi Research and Marketing Group (SRMG) to not only augment the distribution of SRMG’s content on an international arena but also enhance Dailyhunt MENA’s global presence.

As a technology-centric enterprise, Dailyhunt harnesses the power of artificial intelligence and machine learning to curate personalised feed suggestions.

This analyses user engagement metrics, such as click-through rates and time spent on content. This information helps refine content curation strategies to better align with user expectations.

Expanding Global Reach

Dailyhunt MENA is positioned to serve its user base — comprising over 350 million active monthly users across India and MENA — with SRMG’s publications.

This initiative will enrich the user experience as they leverage the platform to keep pace with current events, hyper-local, local and global occurrences.

Enhancing User Experience

With predictions from a Statista report pointing to the number of mobile internet users in the MENA region climbing above 350 million by 2025, and the Gulf Cooperation Council (GCC) leading in mobile internet penetration rates, the landscape for digital content is ripe with potential.

The UAE alone boasts an impressive smartphone penetration rate of over 96 per cent as of 2023.

This signals a fertile ground for Dailyhunt’s innovative content delivery, including the newly launched ‘Xpresso’ feature.

Xpresso presents news