Indonesian Ministry of Trade launches digital expo in an effort to revitalize global trade

Indonesian Ministry of Trade launches digital expo in an effort to revitalize global trade

JAKARTA — Launching on Thursday, the 36th edition of Trade Expo Indonesia (TEI) comes at the later stage of a pandemic that has crippled economies in more ways than one. Global trade, a primary victim, has shown signs of recovery in recent months, and TEI seeks to play a role in advancing those signs. In an effort to achieve better reach and offer greater convenience, this year’s TEI will offer its services online via a digital platform, as opposed to the venue-based event of past years. “This digitally packaged exhibition is one of the efforts and evidence of the Ministry of Trade's commitment to revive global trade. “In addition, this exhibition is also a breakthrough for Indonesian business actors to take advantage of opportunities so as not to lose the momentum of accelerating economic recovery affected by the COVID-19 pandemic," explained Trade Minister Muhammad Lutfi. The Trade Minister added that the 36th TEI is also expected to be able to accelerate the digital transformation of trade. TEI Digital Edition aims to create a vehicle for promotion and online trade transactions that are effective and efficient, strengthen partnerships and maintain business continuity with buyers, expand penetration into new markets, build a