Million, the First Blockchain-powered SocialFi Platform to Tap into the Creator Economy in the Arab World

Million, the First Blockchain-powered SocialFi Platform to Tap into the Creator Economy in the Arab World

Focusing on the Arab world creator economy, Million is aiming to unlock this economic opportunity in the region and contribute to reshaping its ecosystem thanks to the blockchain technology.

With the emergence of Web 3.0, the creator economy became one of the fastest-growing ecosystems on the planet as media has become more decentralized than ever. It is now a multibillion-dollar industry, having reached $104.2 billion in 2022 and expected to reach $200 billion in 2024.

Globally, the MENA region has one of the highest penetration rates of social media platforms and is playing a key role in the content creator economy. Today, more than 82% of the people in Saudi Arabia use social networks as part of their daily lives while the UAE is home to over nine million residents with 98% of them being active on social media. Hence, it comes with no surprise that the region is rapidly embracing and adopting the blockchain and web3 technologies.

These technologies offer unique benefits and opportunities that can help creators both in monetization and community engagement. They grant users ownership of their data and provide content creators and the communities with the opportunity to monetize the attention that they give and receive. The power