DIFC and Tradeling to strengthen B2B digital ecosystem

DIFC and Tradeling to strengthen B2B digital ecosystem

Dubai, UAE; February 7, 2021: Dubai International Financial Centre (DIFC), the leading global financial centre in the Middle East, Africa and South Asia (MEASA) region, has signed an agreement providing Tradeling, the hyper-growing eMarketplace focused on business-to-business (B2B) transactions in MENA, a platform to accelerate the evolution of the region's B2B digital marketplace, in addition to nurturing local talent in the fast-growing e-commerce sector.

Muhammad Chbib CEO of Tradeling and Arif Amiri CEO of DIFC

The agreement was signed by Arif Amiri, CEO of DIFC Authority, and Muhammad Chbib, CEO of Tradeling, at an event attended by senior officials of both entities.

Tradeling will leverage DIFC's innovation-driven companies to develop new capabilities that will enhance the digital platform's leading position as the trusted B2B eMarketplace as well as contribute to shaping the B2B digital ecosystem. Additionally, the goals of the partnership include driving awareness of Tradeling among DIFC companies in addition to driving thought leadership on the future of finance and B2B marketplaces while helping DIFC companies effectively source projects online to reduce costs.

Arif Amiri said: "DIFC offers a vibrant platform for innovative startups