Aramex tests “live tracking” for last mile deliveries in the UAE

Aramex tests “live tracking” for last mile deliveries in the UAE

Dubai, UAE : Aramex, a leading global provider of comprehensive logistics and transportation solutions, has become the first logistics company in the GCC to test live tracking for last mile delivery, using the Mobility Services from Google Maps Platform and in partnership with OniGroup. This comes in line with the Company’s continuous efforts to transform the overall customer experience in the region.

The brand-new feature by Aramex is built upon a proprietary foundation Aramex’s own Geocoder, which utilizes machine learning and predictive AI to predict and generate precise delivery coordinates with the highest accuracy to increase delivery precision. This new feature leverages the strength of Google Maps and navigation to enable customers to track live location of Aramex’s “Delivery Champions” from the last five stops until the shipment is delivered to their doorstep, in line with Aramex’s guiding principle to constantly set new benchmarks in customer satisfaction and unlock operational efficiency by leveraging cutting-edge technology and human expertise.

The successful beta testing phase for Aramex’s last mile delivery live tracking is currently underway in the UAE. Once completed, Aramex is planning to roll out the solution across the GCC for all last mile deliveries, with a full-scale launch expected in the first