Ghassan Aboud Group wins ‘Digital transformation of the year’ award

Ghassan Aboud Group wins ‘Digital transformation of the year’ award

Dubai, UAE: Ghassan Aboud Group, the UAE headquartered multi-business conglomerate has won the prestigious ‘Digital Transformation of the Year’ Award at the Tech Innovation Awards 2022 hosted by the Entrepreneur Middle East.

The group has been working relentlessly towards building a sustainable and innovative future. Applying new technologies to existing systems has enabled Ghassan Aboud Group to introduce cost-effective and time-saving solutions across distribution, logistics, retail, and wholesale functions. The company’s exceptional commitment to digital innovation, value-oriented approach, and agility in adapting to new technologies was acknowledged by the award organisers.

Accepting the award, Suresh Vaidhyanathan, Group CEO of Ghassan Aboud Group, said, “We are honoured to get this valuable accolade. Our fabulous team will be much encouraged to intensify their efforts for collective success in our digital transformation journey. We are aiming for each business to leverage digital innovation across the value chain, for delivering growth and benefit for all. We have been investing significantly in digital platform strategy and initiatives not just for external stakeholders but also training our workforce to be ready for a digital-first approach and be aligned with our vision.”

Ghassan Aboud Group is the promoter of award-winning digital marketplaces such as BuyParts24 and BuyGro. BuyParts24 is an