How Covid-19 accelerated digital transformation in retail: lessons from Carrefour

How Covid-19 accelerated digital transformation in retail: lessons from Carrefour

What impact did COVID have on your business operations?

I think I speak for a lot of businesses when I say the virus has been a major exercise in agility. Few other periods in our history have required such quick evolution of our operations, guided of course by the shifting needs of our customers.

Specifically, we saw a big rise in demand for our online shopping services when compared to the same period in 2019. As a result, we're replenishing stocks more frequently and increasing resources at our fulfilment centres to guarantee timely delivery to customers who choose to shop online.

Overall, the virus caused us to look more closely at the complete service we provide in the context of the sudden shift in behaviour. That self-reflection led to