Marketplace startup Plant & Equipment acquires UAE’s Global Equipment Trading

Marketplace startup Plant & Equipment acquires UAE’s Global Equipment Trading

Dubai, UAE – Plant & Equipment, the premier construction equipment marketplace in the MENA region, announces the acquisition of Global Equipment Trading, situated in Dubai’s Jebel Ali Free Zone, UAE.

The integration of Global Equipment Trading into the Plant & Equipment family aligns with the company's ambitious growth strategy for the GCC and broader MENA region, positioning itself as a leading online auction and advertising platform in the Middle East. Global Equipment Trading's exclusive yard within the Jebel Ali Free Zone allows heavy equipment to be transported to and from Jebel Ali Port, a vital hub for regional trade and commerce.

Plant & Equipment's drive to expand into a multichannel business where customers can easily buy, sell, or list equipment both on-site and online is highlighted by this strategic decision. The acquisition of Global Equipment Trading accelerates Plant & Equipment’s journey towards becoming a one-stop solution for all construction equipment needs.

Currently, sellers on PlantAndEquipment.com have the option to choose between auction or classified listings, offering them enhanced flexibility and a range of choices. P&E Auctions, a subsidiary brand under the Plant & Equipment umbrella, is distinguishing itself as an innovative online auction platform in the Middle East and North Africa (MENA) region.