Moro Hub to adopt AI-based business solutions from US analytics provider SAS

Moro Hub to adopt AI-based business solutions from US analytics provider SAS

Moro Hub, a subsidiary of Digital DEWA, the digital arm of Dubai Electricity and Water Authority (DEWA) has signed a partnership with US-based SAS, the leader in analytics.

SAS will adopt Moro Hub’s cutting-edge cloud services to fortify its AI-based solutions for businesses in Dubai and accelerate their digital transformation journey.

The partnership was signed by Mr. Marwan Bin Haidar, Vice Chairman and Group CEO of Digital DEWA and Mr. Tayfun Topkoc, General Manager for the Middle East, Africa, Turkey, and Central Asia at SAS on the sidelines of the Innovate on Tour Executive Experience 2022 by SAS.

In line with constructing a sustainable future, SAS is committed to use its analytics and AI-driven technology solutions to help businesses pivot towards supporting the development of a greener economy of the Emirate.

As an industry leader in Analytics and AI, SAS’ efforts focus on leading the roadmap to enable and connect businesses with new opportunities, overcome operational challenges and become future-proof as the economy undergoes a transformation.

Marwan bin Haidar

Vice Chairman

Moro Hub “This partnership with SAS is part of our commitment to support the digital transformation of businesses in the region by providing them the best technology has to offer. In these times, when businesses are