Technology to help put e-commerce in the UAE on the growth path

Technology to help put e-commerce in the UAE on the growth path

The UAE e-commerce market is set to enjoy exponential growth over the next decade if the statistics are anything to go by.

Figures published by global market and consumer data providers Statista earlier this year state e-commerce revenues for the UAE expected to reach $10.21bn in 2023, with an annual growth rate of 7.65 per cent for the period 2023-2027, and projected market volumes of $13.71 billion by 2027.

Retailers in the UAE are aware of the projections and excited about the prospects.

E-commerce fulfillment

Sunil Babu Muthu, Head of E-Commerce Business, Brands For Less Group (BFL Group), speaking to GN Focus, says, “The Covid-19 pandemic has accelerated online shopping, prompting a significant shift in consumer behaviour, and causing brands to re-evaluate their strategies. BFL Group's partnership with IQ Robotics enhanced international e-commerce fulfillment. With an expanding tech-driven landscape, the UAE's e-commerce market is poised for robust growth, driven by evolving consumer preferences and advanced technologies.

Sunil Babu Muthu

“We see a potential for larger-scale efficiency, this is why BFL Group aims to build a robust local e-commerce presence, leveraging technology for customer satisfaction and loyalty over the next few years.

Brand loyalty, in fact plays a huge part in the success stories of many well established