UAE Business: GM MEO posts H1 sales rise of 6pc; a 60pc increase in Q2 sales – Gulf Digital News

  • Date: 01-Aug-2022
  • Source: Gulf Digital News
  • Sector:Technology
  • Country:UAE
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UAE Business: GM MEO posts H1 sales rise of 6pc; a 60pc increase in Q2 sales – Gulf Digital News

General Motors Middle East (GM MEO) has announced a 6% growth in sales across H1 2022 when compared to H1 2021, as it continues delivering on its’ ambidextrous regional business strategy.

Within H1 alone, the brand saw a 60% pick up in sales in Q2 when compared to Q1 of 2022, spearheaded by nameplate performances across KSA, UAE, Oman, Kuwait, Bahrain and Lebanon.

SUVs and Trucks

The impressive growth stems from the popularity of GM’s Internal Combustion Engine (ICE) vehicle portfolio in the region, with SUVs and Trucks leading the charge, including the Chevrolet Tahoe, Chevrolet Captiva, Cadillac Escalade and GMC Yukon, while the launch of the 2022 Chevrolet Silverado and the GMC Sierra proved to be key H1 highlights. Further playing a key role in boosted sales figures was the recently launched Chevrolet Groove across all GM markets in the Middle East.

The growth signals the strong foundational work in place to continue delivering market leading trucks and SUVS, while setting a positive outlook towards the future of mobility that GM is actively championing in the Middle East. Forging towards its vision of Zero Crashes, Zero Emissions and Zero Congestion, GM has set out to launch 13 Electric Vehicles (EVs) in the region