Younger tech-Savvy MENA to raise e-commerce spend by 15% in 2023

  • Date: 18-May-2023
  • Source: Zawya
  • Sector:Technology
  • Country:UAE
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Younger tech-Savvy MENA to raise e-commerce spend by 15% in 2023

The region’s digital economy is expected to be valued at $500 billion by 2030

Dubai, UAE - Tradeling, the largest business-to-business (B2B) marketplace in the Middle East and North Africa (MENA), cites that the pandemic-induced trend of digital adoption across several industries is set to continue with a relatively young and technologically inclined population driving this projection. The region’s median age of 26 for its younger population is reported to be significantly lower than the global average, and this is forecasted to boost e-commerce spending by 15% in 2023 when compared to the previous year .

Out of necessity, increased worldwide digital adoption was witnessed at the onset of the pandemic. Despite the World Health Organization (WHO) declassifying COVID-19 as a global emergency , MENA is projected to maintain its upward trajectory by adding approximately 100 million new digital service users over the next five years.

This progress is predicted to see as many as 125 million new digital users by 2030 while boosting the region’s digital economy from its $100 billion value in 2022 to an eye-popping $500 billion by the end of the decade .

Hyper growth in MENA’s digital economy is expected to continue for the foreseeable future with hyper growth