Three-part series Arabia Untamed to showcase deserts and explore heritage

  • Date: 27-Jan-2024
  • Source: Oman Observer
  • Sector:Tourism
  • Country:Oman
  • Who else needs to know?

Three-part series Arabia Untamed to showcase deserts and explore heritage



Muscat: A new 3-part series titled Arabia Untamed aims to showcase Arabia's deserts and explore the past through rare archives, local folklore and bold expeditions. The series will capture the present with contemporary adventurers, ecologists, and unique wildlife, finally glimpsing the future.Reaffirming its commitment to socio-economic development, Sohar International has announced its collaboration with Oman InFocus to sponsor the groundbreaking documentary. Mazin bin Mahmood al Raisi, Chief Marketing Officer at Sohar International, and Maisa al Hooti, Managing Director of Oman InFocus, signed the agreement.Ahmed al Musalami, Chief Executive Officer of Sohar International, commented, “At Sohar International, it is within our strategic outlook to sponsor initiatives that promote environmental sustainability and place this beautiful nation on the international world map for wildlife tourism and conservation efforts. With international expertise and a local flavour, the potential outcome of this initiative will not only showcase the diverse abundant wildlife Oman has to offer, but will also provide an avenue for young Omanis to pursue their passions in exploration, film-making, conservation, and beyond, thereby providing economic impetus to the country.”The final films will take viewers on an epic journey of discovery, blending history, culture and nature, and are expected to be completed in