PIF explores acquisition of Saudia to boost tourism efforts: Bloomberg 

PIF explores acquisition of Saudia to boost tourism efforts: Bloomberg 

RIYADH: Saudi Arabia’s sovereign wealth fund is in early talks to buy the Kingdom’s flagship airline as part of transforming the country into a tourist destination.

The Public Investment Fund is considering adding Saudia to its aviation portfolio as early as next year, aiming to invest billions of dollars, according to Bloomberg.

Based on insider knowledge, the PIF would take over the airline from the government to increase profitability and efficiency, as reported by Bloomberg. PIF explores acquisition of Saudia to boost tourism efforts: Bloomberg