Saudi Arabia: The Red Sea to join exclusive Serandipians’ luxury network

Saudi Arabia: The Red Sea to join exclusive Serandipians’ luxury network

The Red Sea is one of the first Saudi tourism destinations to join the network; it is one of a small select number of luxury destinations to join Serandipians before officially opening to guests in 2023.

In order to join the Serandipians community, destinations must meet strict eligibility criteria as part of a thorough review process. This includes a five-star property rating, references from a number of partners and suppliers, and the provision of luxury added-value services for guests such as ease of booking and wellness offerings including spa facilities.

Adventure and experiential travel are also high on the eligibility criteria list to become a ‘Preferred Destination’ in the network.

John Pagano, group CEO of Red Sea Global, said: “The Red Sea is poised to welcome travellers to Saudi Arabia as one of the world’s few remaining unspoiled gems. Our partnership with Serandipians will help us bring regenerative tourism to the world, and demonstrate a new kind of sustainable development that aims to enrich natural capital and benefit the environment in which we operate.”

Thirteen internationally renowned hotel brands have already announced they will have a presence at The Red Sea, including Ritz Carlton Reserve and Miraval hotels, the first to operate in the