UAE Business: Germany relaunches tourism campaign with more options – Gulf Digital News

UAE Business: Germany relaunches tourism campaign with more options – Gulf Digital News

The German National Tourism Board (GNTB) has re-launched its ‘German.Local.Culture’ campaign following a successful debut last summer, highlighting more of the many ways to experience the country’s national traditions.

As a result of the encouraging news that visitors to Germany no longer require a COVID-19 vaccination certificate or negative PCR test, the country’s tourism board is looking forward to a rise in arrivals from the GCC and the opportunity to offer them a variety of cultural experiences and insights into the country’s customs.

“Our German.Local.Culture campaign encourages visitors to focus on unique elements of Germany’s culture; experiences you simply cannot get in other countries,” said Yamina Sofo, director of sales and marketing at the German National Tourist Office (GNTO), the regional office of GNTB. “Germany has a rich tapestry of traditions ready for tourists from the GCC to enjoy – from industrial architecture and traditional craftmanship to local festivals.”

Below are just a small selection of some of the sights and experiences on offer, with a specific insight for each of the German.Local.Culture campaign’s four pillars:

Green: Hiking with a View in Baden-Baden

Shining a light on Germany’s sustainable travel options, Baden-Baden is filled with stunning valleys and incredible views. The Panorama Trail is an