UAE’s hospitality sector is all set for a record recovery this year

UAE’s hospitality sector is all set for a record recovery this year

A breathtaking view of Dubai Marina. The UAE's hospitality sector is on a solid growth track despite the pandemic. Business Bureau, Gulf TodayThe UAE's hospitality sector is on a solid growth track and marching ahead despite the COVID-19 pandemic. The Emirates' robust new safety measures deployed across various sectors and major initiatives taken by the government have further cemented the country's position as a safe destination for global travellersAccording to PwC, the UAE hospitality sector is set for record recovery in 2021. Owing to positive results in vaccination and the upcoming Expo 2020, the hospitality industry - and the service economy, in general - is poised for growth this year. In a study conducted by global travel company Kuoni, the UAE has emerged as the "world's most searched destination for tourism in 2021". In addition, new research conducted by Hilton in the UAE, revealed that UAE residents are already gearing up for a busy year of travel in 2021. 2020 was the year of staycations as hotels looked to ramp up domestic tourism in the absence of overseas visitors. Hotels launched innovative campaigns at attractive prices including offering rates that included dining, free upgrades and free cancellations. Prior to the