Zimbabwe holds tourism event at Expo2020 Dubai

Zimbabwe holds tourism event at Expo2020 Dubai

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The Government of Zimbabwe has facilitated Zimbabwe’s presence at the 2020 Dubai Expo for the past five months and the tourism event comes as one of the highlights to all the efforts being made to reconnect with the global community.

Zimbabwe Tourism Authority is the country’s National Tourist Organization, a Parastatal formed through the Tourism Act 1996 Chapter 14:20 of 1996, whose mandate is, among other functions to promote Zimbabwe as a tourism destination locally, regionally and internationally. The Authority falls under the Ministry of Environment, Climate, Tourism and Hospitality Industry.

Functions of the Zimbabwe Tourism Authority

According to the Tourism Act, the functions of the Authority are: -

• To promote Zimbabwe as a destination for tourists and to promote the tourism industry in overseas, regional and domestic markets.

• To develop marketing skills and initiatives within the industry.

• To promote high standards in the tourism industry through the establishment of standards, training and human resources development.

• To register and grade designated tourist facilities.

• To promote the development of tourist facilities.

• To undertake planning for the tourism industry, including the conducting of market research and the development of a tourism data base.

• To promote awareness in Zimbabwe of the benefits of tourism.

• To provide