Abu Dhabi National Hotels partners with Marriott International to transform three iconic Dubai hotels

Abu Dhabi National Hotels partners with Marriott International to transform three iconic Dubai hotels

Dubai, United Arab Emirates: Abu Dhabi National Hotels (ADNH) proudly announces a ground-breaking collaboration with Marriott International, signalling a pivotal moment for three of Dubai's distinguished hotels. This strategic alliance marks the commencement of an extraordinary rebranding initiative, solidifying ADNH's commitment to delivering unparalleled hospitality experiences in the region.

Under this enhanced partnership, effective January 1, 2024, ADNH will operate these iconic properties under the esteemed banners of JW Marriott and Autograph Collection Hotels. This transformative rebranding strategy is poised to redefine luxury in Dubai, promising an immersive experience that befits each hotel's unique identity.

The hotels, including JW Marriott Hotel Marina (formerly known as The Address Dubai Marina), Hotel Boulevard, Autograph Collection (formerly known as Vida Downtown Dubai Hotel), and The Heritage Hotel, Autograph Collection (formerly known as Manzil Downtown Dubai Hotel), are set to undergo this remarkable transformation.

Khalid Anib, CEO of Abu Dhabi National Hotels commented, “We are delighted to strengthen our relationship with Marriott International through this deal, which is in line with our overall strategy and the evolving dynamics of our business model. The JW Marriott and Autograph Collection brands are exciting additions to our diverse and prestigious portfolio.”

Jerome Briet, Chief Development Officer, Europe, Middle East & Africa,