Outrage in Philippines after tourism ad uses footage from other countries

  • Date: 03-Jul-2023
  • Source: The Economist
  • Sector:Tourism
  • Country:UAE
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Outrage in Philippines after tourism ad uses footage from other countries

A tourism agency has apologised after a video advertising the Philippines as a holiday destination showed footage from other countries.

On Sunday, the DDB Philippines agency released a statement and said it "profusely" apologised to the country's Tourism Secretary and The Department of Tourism (DOT), as well as the people of the Philippines.

The company used "non-original" stock footage in a video shown to launch one of its campaigns called Love The Philippines.