UAE Business: Kerzner to open first Siro hotel in Dubai in Q4 2023 – Gulf Digital News

UAE Business: Kerzner to open first Siro hotel in Dubai in Q4 2023 – Gulf Digital News

Kerzner International Holdings, which owns Atlantis Resorts & Residences, said that its lifestyle and fitness brand Siro will launch its inaugural hotel, Siro One Za'abeel, in the fourth quarter (Q4) of 2023 in Dubai.

One Za’abeel is being developed by Ithra Dubai, a fully owned subsidiary of Investment Corporation of Dubai.

Siro has also announced the next member of its pioneering ambassador program ‘Team Siro’. British-Somali professional boxer and humanitarian, Ramla Ali, joins world class football team A.C. Milan and British Olympic swimmer Adam Peaty, who each play an advisory role in the development of Siro, from its bespoke training programs to recovery, nutrition and wellbeing.

Siro will deliver a bold new immersive hospitality experience for guests, anticipating travellers’ needs and inviting them to ‘Live the Journey’ with tailored programs and treatments developed by specialists in fitness, mental health, nutrition and sleep.

The Siro Experience

Siro One Za’abeel will offer holistic fitness and wellbeing programs, in a beautifully designed hotel environment with stunning views of Dubai’s skyline. Guests will have access to top-of-the-line facilities, while receiving expert guidance and coaching from a team of fitness and wellbeing experts. Programs will focus on five pillars: fitness, nutrition, sleep, recovery and mindfulness.

Guests will have the option to