Bahrain Airport: a global benchmark for deploying high-tech systems: IATA DG

Bahrain Airport: a global benchmark for deploying high-tech systems: IATA DG

MANAMA: Mahmood Rafique, Editor: The Kingdom of Bahrain has won the praise from the IATA Director General for using the state-of-the-art technology at the newly built Bahrain International Airport (BIA).  

Willie Walsh, IATA Director General, who is participating in the World Passenger Symposium (WPS) opens on Tuesday in Manama, said some airports in the region including Bahrain are taking a leading role in using technology to drive improvement in the passenger experience.

Organised by International Air Transport Association and hosted by Gulf Air kicked off in Bahrain at the Gulf Hotel, the three-day global aviation meet was inaugurated by Gulf Air CEO that has attracted aviation experts, operators, and regulators from across the world.

The event is being held under the theme: “Unlocking Value Creation by Putting the Customer First”, this year’s WPS combines the former Digital and Data and Retailing Symposium, the Global Airport and Passenger Symposium and the Accessibility Symposium into a single event to reflect the importance and connectedness of all three elements to the customer experience.

In addition to plenary sessions, three knowledge tracks will address the end-to-end customer journey – everything from shopping and purchasing an air travel product to arriving at the destination. Each