Euro Motors announces the arrival of the all-new BMW 1 Series.

Euro Motors announces the arrival of the all-new BMW 1 Series.

Euro Motors (EM), the official importer of BMW Group vehicles in Bahrain, is pleased to announce the arrival of the all-new BMW 1 Series.



With the perfect synthesis of agility and space, the BMW 1 Series heralds the dawn of a new era. The third generation of the successful premium compact model draws back the curtain on the new BMW front-wheel-drive architecture, which fuses BMW's signature driving pleasure and dynamic excellence with a significant increase in interior space. The vehicle boasts a cutting-edge chassis system and features a range of innovative technologies and control systems.



The exterior is defined by eye-catching design accents. For example, the signature BMW kidney grille is now larger, with far greater presence. For the first time in this model range, the two kidneys now merge in the middle, which replaces the grille's classical bars with a prominent three-dimensional mesh design inspired by racing cars.



With a redefined athletic appearance, the flanks of the all-new BMW 1 Series stand out, clearly defining the front of the vehicle, which is underlined by the crisp and precise lines that boldly sculpt the surface of the model.  Additionally, the headlights are now angled in design and lend the