NBB supports ‘In a Moment’ National Traffic week campaign to serve the community

NBB supports ‘In a Moment’ National Traffic week campaign to serve the community

The National Bank of Bahrain (NBB) is pleased to announce their support of the 2021 'In a Moment' Traffic Week Campaign organised by the General Directorate of Traffic and launched on Sunday the 7th of March, set to last for the duration of two weeks.



'In a Moment' aims to emphasise and remind members of the Bahraini community the importance of abiding to traffic regulations and laws to ensure public safety and security. The campaign will focus on providing road users with tips to reduce traffic-related incidents and spread awareness through social networking sites, media channels and outdoor billboards.



Through its collaboration with the General Directorate of Traffic and as part of its national leading role within the Kingdom, NBB aims to increase community awareness surrounding traffic rules and regulations. The bank is also keen to promote community partnership in various aspects of the Kingdom's initiatives, targeted at all members of society.



Commenting on this occasion, Mr. Abdul Aziz Al Ahmed, Chief Executive of Strategic Accounts at NBB, said: "We are very proud to be supporting the launch of this year's Traffic Week campaign, organised by the Traffic Directorate, as a reflection of NBB's continuous support towards the various