‘Women on Wheels’ initiative launched

‘Women on Wheels’ initiative launched

Muscat: In a ground breaking move towards fostering diversity and inclusivity, ReadyMix Muscat a member of Holcim group has proudly introduced its innovative initiative – ‘Women on Wheels’ in Oman.

Huda Salim Al-Mahrouqi, one of the first Omani heavy duty truck driver who has been honoured to successfully join Ready Mix Muscat, ‘Women on Wheels’ initiative, expressed her genuine gratitude for the training programme and subsequent work opportunity. Her experience stands as a clear indication of the positive influence of the programme on the lives of Omani women seeking unconventional career paths. Huda’s journey reflects the broader vision of ReadyMix Muscat – to empower women and create a more inclusive workforce.

This initiative seeks to create new opportunities and integrate Omani women into various career sectors, particularly focusing on breaking barriers in traditionally male-dominated fields. One of the key aspects of this programme is to provide Omani women with unconventional work experiences, opening doors to professions that were previously considered beyond their capabilities.

Daniel Mendible, the general manager of ReadyMix Muscat, Lafarge Holcim, has underscored the significance of the ‘‘Women on Wheels’ initiative in Oman.

He noticed a recent increase in female representation within the organisation, affirming the company’s belief in the competence approach