SRMG-NEOM Collaboration Grows with New Media Training Program

SRMG-NEOM Collaboration Grows with New Media Training Program

SRMG Academy, the training arm of SRMG, has announced that it was once again partnering with NEOM Media Industries to empower aspiring Saudi journalists, helping them seize the opportunities presented by the technologies and platforms reshaping the industry.

Focusing on digital storytelling skills and lifestyle journalism, the new Arabic-language training course will cover modules such as mobile journalism, photojournalism, and social media, it said.

Demonstrating a shared commitment to elevating journalism in Saudi Arabia, “Master Your Platform” has been meticulously designed to address the ever-evolving demands of contemporary media. Course objectives include mastering the basics of digital storytelling, high-quality content creation utilizing smartphones and search engine optimization.

Students will also explore the rising role of artificial intelligence in content creation, and the principles of consumer journalism. Upon successful completion of the course, a select group of participants will have the opportunity to embark on a two-month paid internship with SRMG’s lifestyle outlets.

Delivered over a four-week period through a combination of in-person and virtual sessions, “Master Your Platform” will combine unique in-house and regional expertise with international media trainers. Leading industry experts, including SRMG Academy Managing Director Alaa Shahine Salha, and Nada alshaibani, Head of NEOM digital Media Academy, will be part of the