RTA completes new generation of integrated services

RTA completes new generation of integrated services

Dubai’s Roads and Transport Authority has accomplished phase one of the new generation of integration services to achieve the vision of the (360 services) policy, aimed at developing services to be proactive, seamless, integrated, remotely accessible and automated.
RTA has made extensive efforts to upgrade its service channels by encouraging digital adoption to enable self-service capabilities and make them more accessible via common platforms such as the Dubai Now App.
RTA applied the ‘Services 360’ policy through a detailed analysis and assessment of service maturity levels over a three-year plan (2023-2025). This approach is aligned with the master plan of the General Secretariat of the Executive Council of the Dubai Government.
RTA fully implemented the first stage of the ‘Services 360’ policy, resulting in enhanced, automated, flexible, and proactive services. These improvements were spread across six main services: traffic services, marine transport, infrastructure works services, bus services, and journey planning, investment services.
The scope of the initial stage encompassed 20% of RTA services. The second stage in 2024 will include 40% of services, and the third stage in 2025 is set to cover the remaining 40% of services.
The ’Services 360’ policy has positively impacted RTA’s service delivery channels, notably improving the customer experience in