2021, The Year That Was: Mohammad A. Baker, Deputy Chairman and CEO, GMG – Entrepreneur

2021, The Year That Was: Mohammad A. Baker, Deputy Chairman and CEO, GMG – Entrepreneur

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While GMG is today known for being a UAE-born global company retailing, distributing, and manufacturing a portfolio of leading international and homegrown brands across the sport, food, and health sectors in 12 countries across the Middle East, North Africa, and Asia, one needs to remember that the enterprise didn’t come into being like that- in fact, it was a single butcher’s shop founded by Abdul Aziz Hassan Baker in 1978 that expanded into the diversified, Dubai-headquartered family-owned business that it is today.

GMG

It has been a spectacular transformation, no doubt, and that appears to be the spirit with which Deputy Chairman and CEO Mohammad A. Baker led an overhaul of the business earlier this year. “In October 2021, we were incredibly proud to embark on a new corporate strategy that included a restructuring of our existing business units, the unveiling of a new brand identity, and a new purpose-centric vision for GMG to inspire people to win in ways that make the world better,” Baker explains. “With the objective to promote healthier and more active lifestyles, our new business verticals are GMG Sports, GMG Food, GMG Health, and GMG Consumer Goods.