How to host a successful virtual event for your business if you’ve never done it before, according to online event planners

How to host a successful virtual event for your business if you’ve never done it before, according to online event planners

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If you're looking to plan a virtual event for your small business, you need to first figure out what you want to accomplish “” whether it's to attract customers or network or for another reason.

Don't trap your audience behind a screen “” consider breaking the event into bite-sized pieces.

Trying to recreate a live event online is a big no, especially as technical requirements will require more time to plan and execute.

Inserting more games and contests into the events, and treats such as sending attendees physical engagement kits, are some ways that hosts can get the audience feeling more invested.

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