Blockchain game ETHEKing levels up with ‘The Bitcoin Man’ Herbert Sim as investor and advisor

Blockchain game ETHEKing levels up with ‘The Bitcoin Man’ Herbert Sim as investor and advisor

Published: Wed 30 Mar 2022, 2:24 PM

‘Play-To Earn’ game built on blockchain technology, ETHEKing, announced their global expansion and rapid growth strategy, with a sizeable investment from crypto celebrity Herbert Sim, well-known by his UK venture capital fund The Bitcoin Man. Sim has also been named advisor on the company’s board.

“The honour is ours at ETHEKing, to have Herbert Sim, one of the most reputable crypto veterans in the world to invest and advise our project,” said Tony Tran, co-founder of ETHEKing. “Herbert’s growth-hacking and marketing expertise will prove to be a great value-add to bolster the mass-adoption and expansion of the project across the world.”

“Herbert’s reputation precedes him, across Asia and the rest of the world in the industry of cryptocurrency and blockchain as The Bitcoin Man, and we are excited to have him investing and advising us,” said Dillon Ye, global director of ETHEKing.

“ETHEKing has an exciting storyline and graphics for its already playable ‘Play-To-Earn’ metaverse game,” said Sim. “Its success is inevitable, with its current vibrant community of players, forming clans, etc. The potential of the game and its token $ETHE is endless!”

Sim is the founder of Crypto Chain University — the world’s first repository for blockchain