UFC-owner Endeavor revives IPO plans, names Musk to board – Reuters

UFC-owner Endeavor revives IPO plans, names Musk to board – Reuters

(Reuters) -Endeavor Group Holdings Inc, owner of the Ultimate Fighting Championship (UFC), revived it plans to go public after a botched attempt in 2019 and named Tesla Inc Chief Executive Officer Elon Musk to its board.FILE PHOTO: SpaceX owner and Tesla CEO Elon Musk speaks during a conversation at the E3 gaming convention in Los Angeles, California, U.S., June 13, 2019. REUTERS/Mike BlakeThe company, which is backed by Hollywood power broker Ari Emanuel, said on Wednesday that Musk was a director nominee and would become a board member either at the time of or prior to the pricing of its shares.Endeavor's move to revive its flotation comes as it looks to tap into a red-hot U.S. IPO market, hoping for a warmer reception than the one it received in 2019, when weak investor demand forced the company to abandon its $400-million share sale a day before it was due to debut.Endeavor runs a wide range of businesses, including talent agency WME, and some of it high-profile clients are actors Dwayne “The Rock” Johnson and Mark Wahlberg, as well as tennis superstars Serena Williams and Maria Sharapova.In a regulatory filing, Endeavor disclosed that it had agreed to take full ownership