Why Gucci Will Accept Cryptocurrencies – A Preview Of The Future?

Why Gucci Will Accept Cryptocurrencies – A Preview Of The Future?

Shoppers and visitors pass a Gucci store while walking along Nanjing Road East in Shanghai, China, ... [+] Photographer: Qilai Shen/Bloomberg

Starting at the end of May, Gucci will accept cryptocurrencies in five stores - in the Miami Design District, Rodeo Drive in Los Angeles, Wooster Street New York, Atlanta’s Phipps Plaza, and The Shops at Crystals in Las Vegas. The move comes as the luxury brand tries to attract young shoppers to its stores and create a camaraderie among early adaptors of the crypto technology.