GITEX Global: Interview with Moussalam Dalati, GM, Liferay Middle East

GITEX Global: Interview with Moussalam Dalati, GM, Liferay Middle East

At this year’s show, we will exhibit the complete digital experience from understanding the customer with data to delivering value with commerce, and its capabilities within a suite of connected applications built fast with full security on a single platform that enables a comprehensive view of the customer and the interactions. We aim to identify opportunities that accelerate implementation of innovative solutions in the digital transformation matrix of driving future smart economies. We complement digital transformation initiatives led by many vendors such as Microsoft, Software AG, Red Hat amongst others for better experiences for our combined customers. In the near future, Digital Experience Platforms (DXP) are expected to be the foundation of customer centric approaches across organisations. With a very fast-growing customer and partner base in the Middle East for Liferay, we are certain of the heightened interest in DXP in the region, given the pressing need for organisations to become more imaginative and innovative to stay ahead of competition as technology advancements continue to accelerate. Some of key drivers of DXP’s growth are: Importantly, DXP enables organisations to enhance, personalise a full-service customer experience across the life of a customer journey. Shift in segmented services to consolidated experiences have