Impact of COVID-19 on GCC: Growth Implications, and Responses in Mobility Industry – AMEinfo

Impact of COVID-19 on GCC: Growth Implications, and Responses in Mobility Industry – AMEinfo

Since the time COVID-19 has swept the GCC, new car sales have plummeted by 50-60%, average daily footfalls at vehicle showrooms have fallen from 10-12 to 2-3 customers, average vehicle servicing spend has declined from around $390 to $325, while jittery consumers have given a wide berth to shared mobility and public transportation modes.. The far-reaching discussions also touched on innovative automotive retailing paradigms, the role of COVID-19 in catalyzing digitization initiatives, transformations in internal and external business fundamentals, and the likely future of the automotive industry in a post COVID scenario.. Stakeholders are assessing quick online services, new digital interfaces and select digital elements that will expand customer touch points, streamline the customer journey from purchase to delivery, and create more meaningful customer experiences.. In parallel, business models like contactless delivery, delivery aggregation, and contactless parts/services delivery are gaining traction.. In response, shared mobility companies are repurposing their fleets for essential services delivery or to transport healthcare workers, building a positive brand image in the process.. Mobile servicing, value-added services like disinfection, cleaning and car wash, along with vehicle pick-up and delivery services will sustain aftersales and vehicle servicing, while online sales and extended vehicle use will support aftermarket