Staying in a Bureau Veritas certified hotel? What it means when a property receives the Safeguard label – The National

Staying in a Bureau Veritas certified hotel? What it means when a property receives the Safeguard label – The National

Earlier this year, Jumeriah Al Naseem in Dubai became first hotel in the world to receive the label

















Strict hygiene standards are in place at Jumeirah Al Naseem, the first hotel in the world to be certified with Bureau Veritas Safeguard label. Courtesy Jumeirah







There are some terms that we have all become familiar with over the last few months, from "flattening the curve“ to "social distancing“. And those in the hospitality industry, or anyone browsing the internet in search for a staycation, may have come across new terms used to denote safety and hygiene - the Bureau Veritas SafeGuard label.





Earlier this year, news broke that Jumeriah Al Naseem in Dubai became first hotel in the world to receive the label, and a number of other properties in the UAE have followed suit since, including Kempinski Mall of the Emirates and Rove Hotels.



What is it?



Bureau Veritas is an international company that specialises in testing, inspection and certification. And, in response to the Covid-19 pandemic, it has launched the Safeguard label "to provide reassurance to partners, customers and employees that the entities carrying the label have undergone checks