Forbes Middle East reveals annual ranking of women behind Middle Eastern brands 2022

Forbes Middle East reveals annual ranking of women behind Middle Eastern brands 2022

- The 30 Women Behind Middle Eastern Brands represent 18 different nationalities, with Egyptians dominating with 11 entries, followed by Lebanese with four.

- Across the 20 Women Behind Middle Eastern Tech Brands, Fintech is the most popular category with five entries, followed by logistics providers with three and two each in e-commerce and crypto exchanges.

Dubai: Forbes Middle East has unveiled its fourth annual ranking of 50 Women Behind Middle Eastern Brands 2022, recognizing the women leading the region’s most successful brands. The full list reveals 30 female founders of fashion, beauty, and lifestyle brands, and 20 female founders of tech-based brands.

The 30 Women Behind Middle Eastern Brands are running businesses across various categories, including accessories, baby care, beauty, fashion, footwear, jewelry, and perfumery. The list was constructed based on the brand’s celebrity endorsements, social media following, geographic presence, years of experience, and media coverage. For the fourth consecutive year, Huda Beauty cofounder Huda Kattan reigns in first place. In 2021, Forbes recognized the beauty mogul as one of America’s Self-Made Women, with a net worth of $490 million as of April 8, 2021. She is followed by Azza Fahmy, Amina, and Fatma Ghali, who are behind Azza Fahmy Jewellery. Mona