E-commerce takes off

E-commerce takes off

As Oman sees a significant rise in e-commerce business, there seems to be a huge demand for delivery jobs in the country, hence a good scope for young Omanis to take up the opportunities.The Ministry of Transport, Communications and Information Technology (MoTCIT) had earlier said that creating a positive environment for Omanis in the ‘delivery business’ comes in the light of the growth of e-commerce and the changing consumer behaviour in Oman.The delivery business has gained unprecedented attraction by Omani youth due to its association with e-commerce and the use of modern technologies in tracking, automatic transaction, customer satisfaction and gaining skills.According to the ministry, a few electronic platforms have a daily average of 15,000 delivery requests. Economists expect that this business will witness significant growth during the next ten years in the light of the growth of e-commerce that the world is witnessing.With a very high smartphone user penetration and a shift in online shopping, Oman’s e-commerce market is expected to record more. Omani e-shoppers mostly buy clothing, airline tickets, beauty care products, and hotel services.There is an increasing trend among businesses, especially among Omani-owned SMEs and entrepreneurs, to promote and sell their merchandise through social media. The