Saudi Aramco and ADNOC top Middle East’s leading 50 brands in latest Brand Finance report

Saudi Aramco and ADNOC top Middle East’s leading 50 brands in latest Brand Finance report

Etisalat maintains most valuable consumer brand in the Middle East for third year in a row. With a brand value of US$8.5 billion, Etisalat has demonstrated a consistent performance over the years.. The brand is also the strongest telecoms brand in the Middle East and Africa - making it the sole brand in the region to maintain the prestigious AAA Brand Rating.. Alongside revenue forecasts, brand strength is a crucial driver of brand value..