This vitamin C serum was developed by MIT scientists and makes my skin glow – it’s back in stock after selling out multiple times

This vitamin C serum was developed by MIT scientists and makes my skin glow – it’s back in stock after selling out multiple times

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Generally speaking, most skincare is expensive. There are good options at low prices, but there are also one too many $300 night creams and pots of rare ingredients infused with gold flecks to call the genre accessible all-around. 

Practically speaking, good skincare should be much easier to get your hands on. Certain ingredients just work, and it shouldn't be too difficult to cut through the noise and formulate a product that combines those proven ingredients in a basic bottle that can retail for an affordable price. 

That's what Maelove CEO Jackie Kim thought when she set out to create a "radically affordable" skincare startup “” and, in so many words, that's what the company has achieved with its cult-favorite $28 Glow Maker Vitamin C serum. 

Kim and co-founders Brad Yim and Rishi Khaitan, MIT graduates, leveraged artificial-intelligence techniques to scan millions of self-reported product reviews to determine which ingredients correlated with success, and which to avoid. The resultant three-years-in-the-making vitamin C serum has been generating enthusiastically positive reviews online, including from me.

The formula

The Glow Maker was designed to smooth, hydrate, and help with hyperpigmentation. It's packed with ingredients like